- Convert customer data to actionable knowledge
- Understand each customer’s value
- Learn how to influence purchases
- Develop new customer sales opportunities
- Customize messaging to fit your customers
Technology
Customer Retention
- Customer Appreciation Rewards System (CARS)
- Personalized Information Page (PIP) online or iPhone app
- Social media
- Critical Op Codes – Multi Point Inspection (MPI)
- Customer reviews – Surveys
- Relevant offers
- Intelligent couponing
Time Savings
- Automatic service reminders
- Access to social media
- Real time marketing featuring two-way texting
- Automatic text notification
- iPhone/Android application
- Mobile and online appointment scheduling
Engagement
Multi-marketing tools to get you noticed and keep your customers informed.
- Direct mail delivery – Get postcards to your customers quickly by sending directly from the dealership, using local delivery.
- Email – Grab your customer’s attention by sending them relevant information, such as, when factory maintenance is recommended, and appointment reminders.
- Text – When email doesn’t work, try getting your tech-savvy customers attention with an informative SMS message sent straight from your BDC’s desktop.
- Opportunities – Have a customer who hasn’t been in for a while, or maybe you need to contact a list of people for a recall. We will create a BDC call lists specifically designed to let you know which customers you need to call and why.
Solid ROI
- Better targeted communications
- Green digital communication
- Improved gross margins
- Reactivate idle customers
- More lines per RO
- More ROs per advisor
- More car sales
- Low-cost program
